HIGHLIGHTS
ABOUT SERENA
Serena is a brand new project in Dubai by Dubai Properties. The community is located at the intersection of Dubai Bypass Road and Al Qudra Road. Presently, construction is underway for the third phase of the charming neighbourhood.
Featuring luxurious semi-detached 3-bedroom villas and 2, 3-bedroom townhouses with affordable price tags, the project was launched in three phases. The first phase of the development is Bella Casa. The second phase has gained the most popularity and is called Casa Dora. The third phase is the Casa Viva. All these three phases consist of residential properties boasting stunning architectural designs and lush, green landscaped surroundings.
As stated earlier, Serena enjoys an ideal location in the emirate. Residents will be pleased that the community can easily be accessed from Academic Road, Al Qudra Road and Emirates Road. Reaching the bustling communities such as Downtown Dubai, Sustainable City and Arabian Ranches only requires a short drive.
IN A NUTSHELL
- A brand new community in Dubai
- Developed by Dubai Properties
- The development consists of three phases – Bella Casa, Casa Dora and Casa Viva
- In proximity to Downtown Dubai, Sustainable City and Arabian Ranches
- Easy access from Academic Road, Emirates Road and Al Qudra Road
- Offers semi-detached villas and townhouses
NEIGHBOURHOOD
COMMUNITY OVERVIEW
Serena is one of the top communities for buying villas in Dubai. Besides the elegant residential units, one can find three community centres in the development featuring amenities such as swimming pools, restaurants, cafes, wellness centres, BBQ areas, gyms, play areas, retail outlets and a clinic. There are jogging and walking trails for fitness enthusiasts. The recreational areas and swimming pools present a nice opportunity to spend some quality time with family.

The community, as stated earlier, is being launched in three phases: Casa Dora, Bella Casa and Casa Viva.
Bella Casa offering 2 and 3-bedroom luxury townhouses and 3-bedroom semi-detached villas was the first phase of Serena. One can spot the development right opposite Mudon. It promises to provide a comfortable lifestyle for residents.
Casa Dora was the second phase of the project consisting of Portuguese-inspired townhouses. Here, one can find spacious 2, 3 and 4-bedroom houses surrounded by vast green spaces with most amenities available at the Central Plaza – a lifestyle plaza and community centre. Residents will enjoy direct access to the major roads as well as key areas of the emirate.
Casa Viva is the highly anticipated third phase of the development. 2 and 3-bedroom townhouses here reflect the Mediterranean architecture that makes them even more desirable.
Properties in Serena
Properties in Serena consist of villas and townhouses in 2 and 3-bedroom configurations. These spacious units have a unique themed architecture and are surrounded by landscaped areas.
There are four types of properties in Bella Casa and Casa Dora. Here’s an overview to give a better idea.
Type A units have 3 bedrooms along with a maid’s room. These semi-detached houses have covered areas ranging from 2,271 sq. ft. to 2,569 sq. ft. Type B townhouses have 3 bedrooms and a maid’s room. The covered area for such units ranges from 1,936 sq. ft. to 2,272 sq. ft. Whereas, type C units have a maid’s room and basically are townhouses occupying 1,820 sq. ft. to 2,155 sq. ft. of covered area. Last, Type D units include the 2-bedroom townhouses with covered areas ranging from 1,427 sq. ft. and 1,877 sq. ft.

Casa Viva has six types of properties.
Type A townhouses have 2 bedrooms, a maid’s room with covered areas of 1,877 sq. ft. Type B houses feature 3 bedrooms and a maid’s room. These townhouses have covered areas of 2,021 sq. ft. Type C townhouses in Casa Viva have 3 bedrooms and a maid’s room occupying 2,155 sq. ft. to 2,272 sq. ft. of space. Type D category is a semi-detached 3-bedroom townhouse with a maid’s room and a covered area of 2,659 sq. ft. Type E is a 4-bedroom townhouse with a maid’s room and a covered area of 2,216 sq. ft. Type F is a 4-bedroom semi-detached townhouse with a maid’s room and a covered area of 2,462 sq. ft.
Residents can head to the community centres to find retail outlets, ATMs, swimming pools, gyms, cafes and restaurants.
Serena Floor Plans
Those looking for Serena floor plans can find them in 2D and 3D layouts on Bayut.
Rental Trends in Serena
Villa Type | Average Rental Price in AED |
---|---|
Villa Type 2-Bed | Average Rental Price in AED 76,000 |
Villa Type 3-Bed | Average Rental Price in AED 88,000 |
Those interested in living away from the hustle and bustle of the city can rent villas in Serena, Dubai. The average rent of a 2-bedroom villa is AED 75k while one can rent a 3-bedroom villa in Serena for AED 90k, on average. For 2-bedroom townhouses in Serena, the average rent is AED 75k. Minimum spend to rent a 3-bedroom townhouse is usually AED 80k to AED 120k.
Sale Trends in Serena
Villa Type | Average Sale Price in AED |
---|---|
Villa Type 2-Bed | Average Sale Price in AED 1,217,000 |
Villa Type 3-Bed | Average Sale Price in AED 1,587,000 |
Villa Type 4-Bed | Average Sale Price in AED 1,703,000 |
Those looking to buy villas in Serena can find a 2-bedroom villa for sale for AED 990k to AED 1.2M. One can buy a 3-bedroom villa for AED 1.5M, on average. Similarly, people can buy townhouses in Serena. The average sales price of a 2-bedroom townhouse is about AED 1.2M. One can expect to spend at least AED 1.5M for a 3-bedroom townhouse in Serena.
ROI in Serena
Villa Type | ROI |
---|---|
Villa Type 2-Bed | ROI 6.4% |
Villa Type 3-Bed | ROI 5.9% |
The highest ROI is offered by a 2-bedroom villa, i.e. 6.4%. This value goes down to 5.9% for a 3-bedroom villa.
MOST POPULAR LOCATIONS IN Serena
Amongst the three sub-communities in Serena, Bella Casa Dubai is the most popular. Casa Viva Dubai grabs the second spot and Casa Dora is the least popular sub-community in Serena.
Transportation and Parking Spaces in Serena
As for parking in Serena, each villa has a designated parking space. Visitors can also park their vehicles outside the houses.
Public Transportation in Serena
Presently, public transportation in Serena is limited. Residents mostly have to rely on personal vehicles to move around. However, those who rely on RTA buses can visit the Mudon community. The nearest bus stop in Mudon is Al Salam Community Centre served by bus F32.
AMENITIES, SCHOOLS AND HEALTHCARE
Supermarkets in Serena
Residents will never face trouble when it comes to grocery shopping as there are many supermarkets near Serena. Popular stores including Carrefour and Geant Express Supermarket Mudon are within a 10-minute drive. Choithram is another great option that stocks imported items from the UK. Spinneys and Al Maya Supermarket are located in Motor City; they are a 15-minute drive from Serena.
Churches, Temples and Mosques in Serena
Muslim residents can easily spot mosques near Serena. Masjid Salam is located at a 12-minute drive. One can also find mosques in the neighbouring communities of Mudon, Arabian Ranches and Sustainable City.

The closest church is the St. Gregorios Orthodox Church. International Nepalese Community Church is also located at about a 15-minute drive from Serena. The popular Gurunanak Darbar, a Sikh Gurudwara is a 30-minute drive away from the community.
Schools and Universities in Serena
Families with toddlers will be pleased to find several nurseries near Serena. The closest ones are Step by Step Nursery and Creakids Nursery in Sustainable City and Blossom Mudon Nursery Dubai. All these nurseries are a 15-minute drive away from the community.

Step by Step Nursery offers early learning and childcare opportunity for toddlers. They are certified by the British Preschool Learning Alliance. The school focuses on providing personalised training to each child. Blossom Mudon is located in Al Salam Town Centre. It also provides a safe and nurturing learning environment for the kids.
Popular schools near Serena are GEMS Vertus School, Fairgreen International School and GEMS Metropole School. All these are a 15-minute drive away from the development. GEMS Metropole School has maintained its reputation over the years. It follows the National Curriculum of England and the years offered include Foundation Stage up to Post-16 or Sixth Form. GEMS Metropole was rated ‘Acceptable’ by the KHDA.

Clinics and Hospitals in Serena
Aster Clinic in Arabian Ranches 2 is the closest clinic from Serena. Located at a 12-minute drive, it offers affordable and quality healthcare thanks to the experienced staff and high-end technology. Top doctors of general medicine, paediatrics and dentistry are available at the clinic. Other clinics in the vicinity are Mediclinic Arabian Ranches and Apex Medical and Dental Clinics.
As for hospitals near Serena, Aster Medical Centre is a 12-minute drive away. For specially-abled residents, Miami Autism Rehabilitation Center is also located in the vicinity.

NEARBY AREAS
As a part of Dubailand, Serena is easily accessible via Emirates Road and Al Qudra Road. The community is close to some of the prominent areas of Dubai. Arabian Ranches 2 is located to the south-west. Towards the south is Sustainable City. Dubai Lifestyle City is located to the north. Motor City and Downtown Dubai are a short drive away from Serena.
LIFESTYLE
SHOPPING, DINING AND NIGHTLIFE
Malls in Serena
There are plenty of community malls near Serena for a retail therapy session. Serena Community Centre will soon become the community’s leading shopping hub. It will have numerous shopping and retail facilities in addition to the entertainment area. Until then, residents can visit The Village Community Mall located at an 11-minute drive. While small, the mall consists of many popular brands such as Carrefour and Aster Clinic. The Ranches Souk, Layan Community Centre and Aramex Locker are also located near the development.

Restaurants in Serena
Those craving for Thai cuisine can visit Tuk Tuk Thai Cuisine Restaurant; it is a 10-minute drive away from the neighbourhood. Almost at the same distance, one can find 800 Pizza and Bagels & More. Carluccio’s is located in The Ranches Souk. The restaurant serves continental breakfast.
Other restaurants near Serena including Abatjour Bistro, Subway and Zaatar w Zeit are a 12-minute drive away.
BEACHES NEAR SERENA
Being an inland area, reaching beaches near Serena requires a long drive. Marina Beach and Jumeirah Beach are a 30-minute drive away. One can also enjoy the sheltered, sandy Aquaventure Beach. The beach is located within the namesake water park in Palm Jumeirah. The destination also has plenty of water sports activities for enthusiasts.

LEISURE ACTIVITIES AND NOTABLE LANDMARKS
Dubai undoubtedly is the hub of leisure activities and one can find facilities for people of all ages. There are numerous notable landmarks and attractions for fun-seekers. Dubai Miracle Garden and Dubai Butterfly Garden are popular tourist attractions at a 16-minute drive away from the development.

A popular theme-park, IMG Worlds of Adventure is located at a 20-minute drive. The world’s largest indoor amusement park has rides, eateries and many more fun-filled activities to offer. Other destinations such as Arabian Ranches Golf Club and Dubai Polo & Equestrian Club are also a 15-minute drive away from Serena.

OUTDOOR ACTIVITIES, FITNESS AND BEAUTY
The sub-urban area is filled with green spaces for a tranquil experience. Some popular parks in the vicinity are Mudon Park, Samara Villas Park and DAMAC Hills Pet Farm for pet lovers. People can also take their dogs for a walk at the Dog Park, which is just a 15-minute drive.
Residents can keep fit at some of the nearest fitness centres in the vicinity. FitRepublik Fitness Center, Fitness First Mudon and Sand Fitness are located are a 15-minute drive away.
For self-grooming and pampering sessions, ladies can head to NStyle Beauty Lounge located at a 12-minute drive. Other salons such as Amber Beauty Salon and Rerotti Hair & Beauty are also located nearby.
THINGS TO CONSIDER
Serena has everything one would expect from an ideal residential neighbourhood. However, the ongoing construction in the area can become bothersome at times.
FAQs about Serena
When is the project’s completion due?
The promising project presently is under construction and is expected to be completed by the end of 2020. However, you can find completed phases in Serena as well with a variety of villas and townhouses on offer.
Where is Serena located?
Serena is a modern community in proximity to the Dubai Lifestyle City and Sustainable City.
Location
- Ideal for family living
- Dubai International Airport is a 35-minute drive away via Al Khail Road
- Downtown Dubai is a 25-minute drive away via Sheikh Zayed Road